Company profile
CORAT is a PR, communication and marketing representation company which operates in the Spanish, French and Italian markets.
The company's footprint includes:
- Southern Africa
- Eastern Africa
- Northern Africa
- Madagascar & Mauritius
- India
The company represents the interests of respected tourism enterprises, large and small, on the continent. CORAT's portfolio includes hotel chains, resorts, private game reserves, car rental and incoming DMCs.
Business approach
CORAT is noted for its ability to bring practical experience on
the ground into play, in problem solving, as well as a high level of day-to-day marketing
support to the companies it represents.
CORAT’s staff is composed of people who have proven experience in the tourism field.
- Fabiana Cannizzaro
- Michela Adorni
- Maurizio Margiotta
The company was founded in 1996 by Fabiana Cannizzaro, who was born in Africa and lived most of her life there. Following a career in tourism marketing on the continent, she relocated to Milan.
Company contacts
E-mail:
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Tel: +39 02 4570 2999
Fax: +39 02 4570 9493
CORAT Sas
Via R. Morandi, 3/E
20090 Buccinasco (Milano)
Italy
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"We could never find
another representative
that would fill the shoes
left by Fabiana Cannizzaro"
~ Felicity Vieira, Sales and Marketing Director,
Welcome Tourism Services
Corat trade show diary
Representation can also be provided on a once-off basis. call or e-mail CORAT for details.
Marketing services
- Face-to-face trade and corporate contacts.
- Strong marketing activity to incentive houses, meeting planners, congress organizers, specialized wholesalers and retail agents.
- Assistance with pricing discussions and negotiations.
- Handling of telephonic enquiries.
- Dispute management and informal arbitration.
- Ongoing marketing liaison.
- Preparation of comprehensive marketing and sales reporting at the end of each month.
Communication services
- Preparation, distribution of press releases among CORAT’s data base, follow-up and monitoring of press coverage.
- Distribution of brochures through CORAT’s data base (wholesalers, retailers, Incentive Houses, )
- Distribution of brochures as per clients’ needs and requests (bulk or normal quantities) within two working days of request
- Large scale distribution of information via fax and e-mail
- Advice on and fullfilment of advertising campaigns.
- Telemarketing
- Planning , organization and participation on behalf of clients to all major Italian and French trade fairs both as a marketing organization and
as a PR agency.
- Planning, organization and participation of educationals, events,
workshops, seminars, presentations both as marketing organization and
PR agency
Trade shows & contacts
- Planning , organization and participation on behalf of clients
to all major Italian and French trade fairs both as a marketing organization and
as a PR agency.
- Attendance at Indaba
- Planning, organization and participation of educationals, events,
workshops, seminars, presentations both as marketing organization and
PR agency
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Exchange rate
Rise-Set